The Middee Society is a Melbourne-based business founded by Monique Maitland, a passionate Registered Midwife/Nurse dedicated to empowering and educating parents about the journey of pregnancy, labour, birth, and beyond. The business offers a range of services, including birthing classes and an educational podcast called ‘Middee,’ which has garnered over 25,000 downloads across Australia. Monique created The Middee Society in 2021 to address the lack of comprehensive education and support in the fast-paced maternity system, aiming to provide a fun, informative, and realistic approach to preparing parents for the challenges of parenthood.
With a focus on normalizing and supporting the transition to matrescence, The Middee Society strives to equip women and their support networks with the knowledge and tools needed to advocate for the birth experience they desire. Monique’s extensive experience in obstetrics and maternity care, including working with high-risk pregnancies and premature babies, underscores her commitment to ensuring that parents feel well-prepared for the journey of parenthood. The business’s philosophy centers on empowering women and their supporters through education, shedding light on taboo topics, and highlighting both the highs and lows of parenthood.
Located in Mordialloc, Melbourne, The Middee Society embodies a modern-day midwifery and prenatal education initiative that aims to support parents through every stage of the pregnancy and postpartum journey. By offering a platform for open discussions, informative resources, and practical guidance, The Middee Society is dedicated to creating a community that celebrates the beauty and challenges of parenthood while providing essential support and education for expectant and new parents.