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Myer Roselands offers customers one-touch access to their Member Card and the ability to redeem Rewards directly from the App. Since its inception in 1900 by Sidney Myer and his brother Elcon, Myer has been a trusted department store known for its quality, service, and value. With a history spanning over 120 years and 56 stores nationwide, Myer has remained a reliable and familiar brand for Australians.

Throughout its history, Myer has experienced significant milestones, such as the opening of the Myer Emporium in 1911, the acquisition of Grace Brothers, and the merger with Coles in 1983. Under the leadership of CEO John King since 2018, Myer has focused on customer-centric initiatives like the Customer First Plan, enhancing the MYER one loyalty program, and strengthening its omnichannel offering through the online store.

Looking towards the future, Myer Roselands has invested in a new state-of-the-art National Distribution Centre to improve efficiency and meet the evolving demands of the business both online and in-store. With a commitment to putting customers at the center of everything they do, Myer continues to be Australia’s favorite department store and one of the top ten most trusted brands in the country according to Roy Morgan.