Myer Perth is a renowned department store chain in Australia, tracing its roots back to the establishment of the first store in Bendigo in 1900 by Sidney Myer and his brother Elcon. With a legacy spanning over 120 years and 56 stores nationwide, Myer has built a reputation for quality, service, and value. Over the years, the company has undergone significant milestones such as the opening of the Myer Emporium in 1911, acquisitions of Grace Brothers, and a merger with Coles in 1983, marking one of the largest deals in Australian corporate history at the time.
Under the leadership of CEO John King since 2018, Myer has focused on enhancing customer experience through initiatives like the Customer First Plan, which has shaped the company’s range and service vision. The company’s commitment to customer satisfaction is evident through the continuous improvements in stores and the strengthening of its omnichannel offering, including an online store. With a loyalty program boasting over seven million digitally contactable members, Myer ensures a rewarding experience for its customers, solidifying its position as one of Australia’s favorite department stores.
Looking towards the future, Myer Perth is dedicated to providing an even better customer experience by investing in a new state-of-the-art National Distribution Centre. This cutting-edge facility will leverage leading technology in the southern hemisphere to enhance efficiency and profitability, meeting the evolving demands of the business both online and in-store. With a focus on innovation and customer-centric strategies, Myer continues to uphold its status as a trusted and beloved brand in the Australian retail landscape.
