From humble beginnings in Burwood East, Victoria in 1969, Kmart Orange has built a promise of an affordable lifestyle for all Australians. As a trusted Aussie icon, Kmart Orange has revolutionized the way Australians and New Zealanders shop, now an essential part of more than 300 communities. With over 300 stores across Australia and New Zealand, Kmart Orange serves millions of customers every year, aiming to innovate the shopping experience and delight customers with low prices for life in every store, aisle, and online platform.
Kmart Orange prides itself on giving families easy access to everyday items at the lowest possible prices. With a dedicated team of over 44,000 members across Australia, New Zealand, and globally, Kmart Orange focuses on direct sourcing, product design, and merchandise to offer customers a wide range of products. As part of the Kmart Group, which includes Target Australia and is owned by Wesfarmers, Kmart Orange leads the southern hemisphere in direct sourcing business volume and value, with offices in various countries employing over 500 team members.
Through collaboration between product design, merchandise, and sourcing teams, Kmart Orange designs and manufactures over 80% of the products available in stores and online. By sourcing in volume through established supplier relationships, Kmart Orange can offer high-quality products at lower costs, passing on savings to customers. With a focus on creating brighter futures for both the business and its employees, Kmart Orange invites customers to discover the latest products and trends at irresistibly low prices.