Fitnessworx: Smart Active Kids is a leading provider of active incursions tailored to learning outcomes for children aged 3-13 years across Australia. With over 15 years of experience, Fitnessworx offers weekly classes, school holiday programs, and themed parties that focus on being active and having fun. Founder Simone Minett established Fitnessworx in 2004 to provide a fun alternative to sport-specific activities, emphasizing the importance of regular physical activity in children’s daily routines for long-term health benefits.
Fitnessworx stands out by offering unique and engaging physical activity programs that cater to children’s varying levels of fitness and skill. The business specializes in teaching fundamental motor skills and sports skills in a progressive and inclusive manner, without the competitive nature of traditional team sports. By focusing on fun and enjoyment in a safe environment, Fitnessworx aims to instill a love for physical activity in children, promoting their physical, intellectual, emotional, and social development.
Through their innovative approach to physical literacy, Fitnessworx aims to enhance children’s cognitive function, memory, behavior, concentration, and academic achievement. By teaching Physical Literacy through research-based programs and coaching best practices, Fitnessworx helps children develop the confidence, competence, and motivation to participate in a wide range of physical activities and sports. With a philosophy centered on making kids’ fitness fun and inclusive, Fitnessworx is dedicated to fostering a lifelong love for being active and healthy in children.