Young Willow is a boutique baby gifting business that prides itself on thoughtfully curated and expertly packaged gifts designed to make recipients feel truly special. Founded by Emily 8 years ago, the business has evolved from a small spare bedroom operation to a flagship store in Ascot Vale. With a focus on blending high quality products with a touch of nostalgia, Young Willow offers a range of cool, functional, and warm baby gifts that cater to both newborns and kids up to 5 years old.
Driven by a passion for spoiling and celebrating loved ones, particularly mothers and their newborns, Young Willow’s philosophy revolves around creating a space where customers can choose quality treasures for their favorite little people. The business is known for its curated offerings in stunning gift boxes, trademarked for their exceptional quality and unique packaging. Young Willow takes pride in supporting locally made and women-run businesses, while also giving back to the community through donations to the i=change movement.
With a dedicated team of mothers and caregivers, Young Willow aims to provide a personalized shopping experience for customers, offering not just products but a sense of joy and celebration. From beautiful treasures sourced for their quality and beauty to eco-friendly packaging options designed by local female artists, every detail is carefully considered to ensure that each gift arrives in style. Whether customers are looking to celebrate a new arrival or spoil a deserving mum, Young Willow’s offerings promise to delight and impress with their attention to detail and commitment to excellence.